Lana Boardman
Senior Director, Corporate Communications, Optus
Lana leads the strategy for employee communications and events across Optus Consumer Australia, comprised of nearly 7,000 employees. With her talent for building high-performing teams and passion for connecting people with purpose, vision and strategy, Lana has a proven track record of delivering impactful, purpose-driven, innovative events and communications in dynamic environments.
Pivoting in response to 2020’s pandemic, Lana championed the launch of Powered x Optus, an engaging 12-part virtual series which kept the whole-of-company connected and informed at a time they needed it most. The 2020 series, which culminated in a nationally broadcast hybrid event, was a finalist in the ‘Bravest Campaign’ category at the global Campaign Experience awards alongside brands like Twitter, Dr Martin’s and PlayStation.
In 2021 and 2022, Powered x Optus evolved into an engaging hybrid all-company event called Powered x Live. Over 3,900 employees were connected across six concurrent events across the nation, comprising of five face-to-face locations plus a national virtual audience.
Lana’s passion for delivering unique and engaging employee experiences has seen her team recently win two global awards for the delivery of TGIF, Optus’ all-company weekly news broadcast, streamed live from the Optus Sport studio. Taking out gold in the International Association of Business Communications Golden Quill Awards and Ragan’s Video, Visual & Virtual Awards.