Senior Director, Corporate Communications, Optus
Lana leads the strategy for employee communications and events across Optus Consumer Australia, comprised of nearly 7,000 employees. With her talent for building high-performing teams and passion for connecting people with purpose, vision and strategy, Lana has a proven track record of delivering impactful, purpose-driven, innovative events and communications in dynamic environments.
Pivoting in response to 2020’s pandemic, Lana championed the launch of Powered x Optus, an engaging 12-part virtual series which kept the whole-of-company connected and informed at a time they needed it most. The 2020 series, which culminated in a nationally broadcast hybrid event, was a finalist in the ‘Bravest Campaign’ category at the global Campaign Experience awards alongside brands like Twitter, Dr Martin’s and PlayStation.
In 2021 and 2022, Powered x Optus evolved into an engaging hybrid all-company event called Powered x Live. Over 3,900 employees were connected across six concurrent events across the nation, comprising of five face-to-face locations plus a national virtual audience.
Lana’s passion for delivering unique and engaging employee experiences has seen her team recently win two global awards for the delivery of TGIF, Optus’ all-company weekly news broadcast, streamed live from the Optus Sport studio. Taking out gold in the International Association of Business Communications Golden Quill Awards and Ragan’s Video, Visual & Virtual Awards.